Welcome to the World of Color: Unveiling Pantone's Color of the Year 2018
Hello there, color enthusiasts! Today, we're diving headfirst into the vibrant world of Pantone, the global color authority that's been setting the tone for the design industry since 1963. If you're curious about the Pantone Color of the Year 2018, you've come to the right place. So, grab a seat, and let's explore the fascinating journey that led to the ultimate color choice for 2018. Guys, explore more in Guides And Explainers and pantone color of year 2018.
The Pantone Color Institute: More Than Just a Color Chart
Before we dive into the Pantone Color of the Year 2018, let's talk about the brains behind the operation. The Pantone Color Institute is a global team of color experts who keep their fingers on the pulse of our ever-changing world. They travel the globe, attending fashion shows, art exhibitions, and industry events, all in the name of color. Their mission? To forecast the color trends that will shape the upcoming year.
But why is the Pantone Color of the Year such a big deal?
The Power of Color: Setting the Stage for the Year Ahead
The Pantone Color of the Year is more than just a color; it's a reflection of our collective consciousness. It's a snapshot of where we've been and where we're going, expressed in a single hue. This annual announcement has the power to influence everything from fashion and interior design to product packaging and advertising.
In the words of Leatrice Eiseman, Executive Director of the Pantone Color Institute, "Color is a powerful tool that can convey messages of trust, warmth, and approachability. It can also stimulate emotions, create a sense of well-being, and even influence our purchasing decisions."
So, without further ado, let's unveil the Pantone Color of the Year 2018.
Introducing: Ultra Violet (PANTONE 18-3838)
Ladies and gentlemen, meet Ultra Violet, the Pantone Color of the Year 2018. This striking, blue-based purple shade is a symbol of originality, imagination, and spirituality. It's a color that encourages us to push boundaries and explore what lies beyond the ordinary.
But why Ultra Violet? Let's take a closer look.
A Color Beyond the Visible Spectrum
Ultra Violet is named after the light spectrum's invisible range, which lies beyond the reach of human eyes. This connection to the unknown and the mystical is a nod to our collective desire to reach for the extraordinary. It's about breaking free from the mundane and embracing the unconventional.
A Color of Royalty and Luxury
Purple has long been associated with royalty, power, and luxury. From the rich hues of ancient Roman and Byzantine emperors' clothing to the purple robes worn by Catholic cardinals, this color has always commanded attention. Ultra Violet continues this regal legacy, adding a modern, vibrant twist.
A Color of Creativity and Imagination
Ultra Violet has a rich history in the world of art and music. From the iconic purple rain of Prince to the vibrant canvases of Jimi Hendrix-inspired paintings, this color has always been a muse for the creative. It's a color that inspires us to think outside the box, to dream big, and to create without fear.
Ultra Violet in Action: Where to Find the Pantone Color of the Year 2018
Now that you're familiar with Ultra Violet, you're probably wondering where you can find this stunning shade. The good news is that Ultra Violet is everywhere. From the catwalks of New York and Milan to the streets of Paris and Tokyo, this color is making waves in the fashion world.
But it's not just about fashion. Ultra Violet is also making a splash in interior design, with designers using the color to create bold, statement spaces. From vibrant accent walls to plush velvet sofas, this color is adding a touch of drama to homes around the world.
And it's not just about aesthetics. Ultra Violet is also making an impact in the world of branding and marketing. Companies are using this color to create eye-catching packaging, eye-catching advertising campaigns, and even eye-catching websites.
How to Incorporate Ultra Violet into Your Life
Feeling inspired by the Pantone Color of the Year 2018? Here are some tips on how you can incorporate Ultra Violet into your life:
- Fashion: Start small with accessories like scarves, bags, or shoes in Ultra Violet. Then, when you're ready, add a statement piece like a coat or dress. - Home: Add a pop of Ultra Violet to your home with throw pillows, artwork, or even a rug. If you're feeling brave, consider painting a wall in this daring shade. - Beauty: Embrace the power of purple with a bold lipstick or eyeshadow. It's a great way to add a touch of drama to your makeup routine.
Conclusion: Embracing the Extraordinary with Ultra Violet
There you have it, folks! A deep dive into the world of the Pantone Color of the Year 2018. We've explored the fascinating journey that led to the choice of Ultra Violet, and we've seen how this color is making its mark on the world of fashion, design, and beyond.
So, are you ready to embrace the extraordinary? To push boundaries and explore what lies beyond the ordinary? Then it's time to let Ultra Violet into your life. After all, as the Pantone Color Institute says, "Color is a powerful tool that can convey messages of trust, warmth, and approachability. It can also stimulate emotions, create a sense of well-being, and even influence our purchasing decisions."
So go on, embrace the power of color. Embrace the power of Ultra Violet. And who knows? You might just find that this extraordinary color has the power to transform not just your surroundings, but your life.
Until next time, color lovers!