Does Kylie Still Own Kylie Cosmetics? Let's Dish the Tea!
Alright, Kylie Jenner fans and makeup enthusiasts, let's dive into the world of Kylie Cosmetics and find out if Kylie Jenner still owns the brand that took the beauty industry by storm. Grab a seat, and let's spill the tea! Guys, explore more in Status Updates and does kylie still own kylie cosmetics.
The Rise of Kylie Cosmetics
Let's rewind to 2015 when Kylie Jenner, then just 17, launched her first lip kit, a combination of a lipstick and lip liner. The rest, as they say, is history. Kylie Cosmetics skyrocketed to fame, becoming a billion-dollar company in just four years. But does Kylie Jenner still own Kylie Cosmetics? Let's find out.
The Billion Dollar Baby
In 2019, Kylie Jenner sold a 51% stake in her company to Coty Inc., a global beauty conglomerate. This deal valued Kylie Cosmetics at $1.2 billion. But here's the kicker, Kylie Jenner still retains creative control over the brand, so she's still very much involved in its direction.
The Coty Takeover
Coty Inc. also owns brands like CoverGirl, Max Factor, and Rimmel. So, why were they so interested in Kylie Cosmetics? Well, Kylie Jenner's influence, of course! Her massive social media following and the hype around her products made Kylie Cosmetics a hot commodity.
Kylie's Creative Control
Even though Coty Inc. now owns a majority stake in Kylie Cosmetics, Kylie Jenner still calls the creative shots. She's still the face of the brand and has a significant say in product development and marketing strategies. So, while she may not own the majority of the company anymore, Kylie Jenner still very much owns the creative vision behind Kylie Cosmetics.
Expanding the Kylie Empire
With Coty Inc.'s backing, Kylie Cosmetics has been able to expand its reach and product range. They've launched new categories like skincare, hair care, and even a collaboration with Elton John for a limited-edition makeup collection. So, while Kylie Jenner may not own the entire company, she's certainly not slowing down in her quest to conquer the beauty world.
The Future of Kylie Cosmetics
So, does Kylie Jenner still own Kylie Cosmetics? Technically, no. But she's still very much involved in the day-to-day operations and creative decisions. With her influence and Coty Inc.'s resources, Kylie Cosmetics is set to continue its reign as a beauty industry powerhouse.
And there you have it, folks! The tea on whether Kylie Jenner still owns Kylie Cosmetics. We hope this article has answered your burning question and given you a sneak peek into the world of this iconic brand. Until next time, stay gorgeous!